Course / Course Details

Be the Brand - Leading with Purpose

  • Trainer Lisa image

    By - Trainer Lisa

  • 0 students
  • 2 Hours
  • (0)

Course Requirements

Participation and Format:

 

1. Complete all 4 online micro-sessions (25-30 minutes each).

2. Engage in role plays, reflection exercises, and adaptability drill.

3. Submit written reflection or responses to handout prompts for supervisor evaluation

4. Complete Pre-Test and Post-Test evaluations.

 

Assessment:  

 

1. Pass the Post-Test with at least 75% .

2. Achieve a Pass Mark in role-play performance using a 9-scale adaptability rubric.

Course Description

This 2-hour training on Hospitality Brand Leadership introduces participants to the importance of leading through brand values and promises. It highlights how leaders embody the brand, align service delivery with brand identity, and ensure consistency that builds guest trust and loyalty.

Course Outcomes

Upon completion of the course, the participants should be able to:

1.     Translate brand values into daily leadership actions.

2.     Align service delivery with brand promises.

3.     Explain the concept of brand leadership in hospitality.

4.     Value consistency as a core leadership quality in hospitality.

 

Course Curriculum

  • 4 chapters
  • 1 lectures
  • 0 quizzes
  • 2 Hours total length
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1 Welcome Message
5 Min

Instructor

Trainer Lisa

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  • Duration 2 Hours

  • Lectures 1 lessons

  • Enrolled 0 students

  • Category: Guest Focus and Service Leadership

  • 0 Quizzes

  • Language: English

  • Skill Level Express

  • Certificate of Completion

  • Full lifetime access

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