Course / Course Details

Personalization: Understanding Guest Preferences and Tailoring Services

  • Team Leap Strategies image

    By - Team Leap Strategies

  • 1 students
  • 4 Hours
  • (0)

Course Requirements

In order to achieve the course requirements, participants should:


- have a genuine interest in enhancing guest experiences in the hospitality industry.

- possess a foundational ability to communicate effectively with guests and team members is necessary

- be open to engaging in role-play activities and group discussion

- successfully apply personalization techniques during role-play scenarios.

- complete any assigned tasks or action plans related to the training content.

- receive positive feedback from peers or trainers on communication and personalization efforts during role plays.

- achieve a cumulative grade of 75% and above to successfully pass this course.


Meeting these requirements will ensure a comprehensive understanding of personalization in hospitality.


Course Description

This course explores the essential techniques for understanding guest preferences and delivering personalized services in the hospitality industry. Participants will learn how to analyze customer data, identify key preferences, and implement tailored experiences that enhance guest satisfaction and loyalty. Through case studies, interactive discussions, and practical exercises, attendees will gain the skills necessary to foster meaningful connections with guests, ultimately driving positive outcomes for their organizations. Whether you're in hotel management, customer service, or marketing, this course will equip you with the knowledge to create unforgettable guest experiences.

Course Outcomes

Upon completion of this course, participants will be able to:

1. Communicate effectively by interacting with guests and meeting their specific needs during role-play scenarios. 

2. Use tools and techniques to gather guest preferences and apply this information to improve the guest experience.

3. Identify the importance of personalization in hospitality and its effects on guest satisfaction and loyalty.

4. Recognize different guest preferences and how to address them through tailored services.

5. Adopt a guest-focused mindset by valuing and prioritizing guest preferences for excellent service.

6. Be flexible and creative in responding to various guest needs, understanding that personalization requires adaptability.

Course Curriculum

  • 3 chapters
  • 9 lectures
  • 3 quizzes
  • 4 Hours total length
Toggle all chapters
1 Course Overview
5 Min


2 Why Personalization Matters
20 Min


3 Assignment: Personalization Matters
20 Min


1 Understanding Guest Preferences
20 Min


2 Collaboration Task: Enhancing Personalization in Hotel Services
25 Min


1 Personalization Tools and Techniques
20 Min


N/A


N/A


4 Action Plan: Improving Personalization [Quiz]
15 Min


1. Personalization Role Play Activity Instructions
2. Handout: Personalization Training
3. Action Plan Assessment Rubric

Instructor

0 Rating
0 Reviews
6 Students
7 Courses

Course Full Rating

0

Course Rating
(0)
(0)
(0)
(0)
(0)

No Review found

Sign In or Sign Up as student to post a review

Student Feedback

Course you might like

Express
How To Impress Your Guests
0 (0 Rating)
The "How to Impress Your Guests" course is designed to equip service professionals with essential skills and practical t...
Express
Professional Conduct
0 (0 Rating)
This 2-hour online training introduces hospitality staff to professional conduct in customer service. It emphasizes firs...

You must be enrolled to ask a question

Students also bought

More Courses by Author

Discover Additional Learning Opportunities